{"id":63,"date":"2000-08-22T06:33:43","date_gmt":"2000-08-22T06:33:43","guid":{"rendered":"http:\/\/104.198.166.54\/?p=63"},"modified":"2000-08-22T06:33:43","modified_gmt":"2000-08-22T06:33:43","slug":"e-trade-gets-easier-sites-not-wap-enabled","status":"publish","type":"post","link":"https:\/\/www.gpayments.com\/blog\/product-features\/e-trade-gets-easier-sites-not-wap-enabled\/","title":{"rendered":"E-Trade gets easier for sites not WAP-enabled"},"content":{"rendered":"
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GPayments has developed a solution that will enable online merchants to capitalise on mobile commerce without the need for Wireless application Protocol (WAP) enablement.<\/p>\n

The Sydney e-commerce company, a subsidiary of Creative Digital Technology (CDT), will offer the capability as an extension of its ActiveWallet technology.<\/p>\n

ActiveWallet is a server-based digital wallet system that lets customers store personal details such as credit card numbers and shipping and billing addresses.<\/p>\n

The information then can be accessed using internet-enabled devices such as PC’s, PDA’s and mobile phones.<\/p>\n

“In many ways we can call this zero technology WAP-enablement,” GPayments founder and CDT chief executive and chief technology Bahram Boutorabi said.<\/p>\n

GPayments has extended the capabilities of the wallet server to interact with websites on behalf of a user.<\/p>\n

Consumers can then search for products on sites and make purchases from their mobile phone using a WAP browser.<\/p>\n

“This will allow any site that is not WAP-enabled to sell over a WAP-enabled device,” Mr Boutorabi said.<\/p>\n

“But we don’t force merchants to have any additional technology.”<\/p>\n

It also allows consumers to carry out single-click purchasing from their mobile phone, eliminating the need to enter personal information on the keypad.<\/p>\n

“The benefits of this are the reduction of cost complexity on the merchant side and extra simplicity on the user side,” Mr Boutorabi said.<\/p>\n

ActiveWallet will be provided through third parties such as telcos and financial institutions.<\/p>\n

Mr Boutorabit said GPayments would soon announce partnerships with two financial institutions, to offer ActiveWallet.<\/p>\n

The company has teamed with Cable & Wireless to provide the technology across the Asia-pacific region.<\/p>\n

“We are also in the process of finalising our agreement with another major global system integrator, which would assist in the deployment of this technology in financial institutions,” mr Boutorabi said.<\/p>\n

Digital wallets offer a secure method of authenticating customers and making payments from various internet devices.<\/p>\n

They also offer value-added services such as price comparison shopping, real-time stock quores and bill payment.<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

GPayments has developed a solution that will enable online merchants to capitalise on mobile commerce without the need for Wireless application Protocol (WAP) enablement. The Sydney e-commerce company, a subsidiary of Creative Digital Technology (CDT), will offer the capability as an extension of its ActiveWallet technology. ActiveWallet is a server-based digital wallet system that lets […]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"footnotes":""},"categories":[3],"tags":[],"class_list":["post-63","post","type-post","status-publish","format-standard","hentry","category-product-features"],"aioseo_notices":[],"aioseo_head":"\n\t\t\n\t\n\t\n\t\n\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t